sanofi-aventis

Need:

In order to meet market demand for its new products and enact a new U.S. sales strategy, sanofi-aventis, one of the fastest growing pharmaceutical companies in the world, needed to hire 1,000 highly qualified salespeople, district managers, regional business directors, and national sales directors—in less than 120 days.

Solution:

Sanofi-aventis turned to DDI to help design and implement three separate selection systems for the sales force expansion: one for hiring 1,000 salespeople, a second for hiring 100 district managers, and a third for bringing on board 14 regional business directors and two national sales directors. The selection systems, which required the processing of more than 31,000 applicants, incorporated a web-delivered qualification and competency-based candidate screening tool, DDI's Targeted Selection® behavioral interviewing system, and assessment centers, which were administered at DDI facilities across the country.

Results:

DDI was able to help sanofi-aventis source, screen, and assess more than 31,000 candidates in 120 days, hire more than 1,000 top-notch sales professionals on time, significantly enhance candidate perceptions of the organization and its hiring processes, and reduce initial and ongoing hiring costs by more than 20 percent.